CANAL+ - The Bear
Runtime
1:19
Author
Viralmente
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346,858

Canal+ The Bear was named Shots ad of the year  in November 2012. Matthijs van Heijningen of 75 directed the BETC Euro RSCG spot. The commercial won a Cannes Lions Film Craft Grand Prix and a Clio Gold Directing Craft, among other awards in 2012. It’s about a bear directing a blockbuster movie, which really isn’t that strange by Hollywood standards.

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